van der Vlist, FernandoFernandovan der VlistHelmond, AnneAnneHelmondBurkhardt, MarcusMarcusBurkhardtSeitz, TatjanaTatjanaSeitz2021-07-212021-07-212021https://dspace.ub.uni-siegen.de/handle/ubsi/1938Researchers, policymakers, and competition and regulation authorities worldwide recognise application pro- gramming interfaces (APIs) for powering the digital economy and driving processes of datafication and platformisation. However, it is unclear how APIs tie into the power of, and gov- ernance by, large digital platforms. This article traces the rela- tionality between Facebook’s APIs, platform governance, and data strategy based on an empirical and evolutionary analy- sis. It examines a large corpus of (archived) developer pages and API reference documentation to determine the technicity of platform governance – the technical dimension and dynam- ics of how and what platforms like Facebook seek to govern. It traces how Facebook Platform evolved into a complex layered and interconnected governance arrangement, wherein techni- cal API specifications serve to enforce (changes to) platform policy and (data) strategy. Finally, the article discusses the significance of this technicity in specifying the material condi- tions for app and business development ‘on top of’ platforms and for maintaining infrastructural and evolutive power over their ecosystems.en302.23 Medien (Kommunikationsmittel), MedienwissenschaftAPIsplatform governanceplatform evolutionplatform powerdata strategyFacebookThe technicity of platform governance: structure and evolution of Facebook’s APIsBookAPIFacebookDigitale DatenTechnologieunternehmenurn:nbn:de:hbz:467-19380